Blood Monkey
Helping an indie Irish gin crack America
Getting to the USA on a shoestring budget
This start-up craft gin needed further distribution to fuel its momentum.
But with limited funds to spend on the journey, we had to box clever. So we recruited some hand-picked luminaries of the US bar scene to sing Blood Monkey’s praises, and made a no-bull sales video.
And our friends at Blood Monkey secured a plum distribution deal at the first attempt. America unlocked.
