An objective-smashingly optimistic response…
…to solve a business-critical challenge for MIS, and lay the foundations for significant* sales impact.
*please don’t ask us how much because it’s top secret
A bold, eye-catching visual idea
Using the butterfly as a symbol of transformation to show the insurance industry that when chaos strikes, MIS brings clarity, to helping them to respond with unrivalled intelligence.
Precise audience targeting, with minimal wastage
As a leading Insurtech business, MIS has a hotspot of insurance customers in the City of London. So we made sure our campaign was unmissable at selected London Underground and mainline train stations, and created a compelling narrative to enable a sales boost.