Helping German drinkers embrace Italy’s favourite beer
With more than 5,000 local brews, Germany is one of the world’s toughest beer markets to crack.
As a newcomer to this market, Birra Moretti needed our help to make rapid distribution gains, and win over local drinkers.
We found love at the heart of the brand, and focused on helping Italian restaurateurs grow their business.
And our pizza-box trade marketing toolkit and adaptable social media templates combined to help the brand more than treble its distribution.
